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SALE & MARKETING DIRECTOR- PUBLISHER

11 Feb 2016
BANGKOK Reference : V1374
80 - 120K V1374@kticonsultants.com







DETAILS

Responsibility

Sale Strategy

  • Determines annual unit and gross-profit plans by implementing marketing strategies; analyzing trends and results.
  • Establishes sales objectives by forecasting and developing annual sales quotas for regions and territories; projecting expected sales volume and profit for existing and new products.
  • Implements national sales programs by developing field sales action plans.
  • Maintains sales volume, product mix, and selling price by keeping current with supply and demand, changing trends, economic indicators, and competitors.
  • Establishes and adjusts selling prices by monitoring costs, competition, and supply and demand.
  • Completes national sales operational requirements by scheduling and assigning employees; following up on work results.

 

Marketing Strategy & PR

  • Improves product marketability and profitability by researching, identifying, and capitalizing on market opportunities; improving product packaging; coordinating new product development.
  • Sustains rapport with key accounts by making periodic visits; exploring specific needs; anticipating new opportunities.
  • Provides information by collecting, analyzing, and summarizing data and trends.
  • Protects organization's value by keeping information confidential.
  • Updates job knowledge by participating in educational opportunities; reading professional publications; maintaining personal networks; participating in professional organizations.
  • Accomplishes marketing and organization mission by completing related results as needed.

 

General Management

  • Maintains national sales staff by recruiting, selecting, orienting, and training employees.
  • Maintains national sales staff job results by counseling and disciplining employees; planning, monitoring, and appraising job results.
  • Maintains professional and technical knowledge by attending educational workshops; reviewing professional publications; establishing personal networks; participating in professional societies.
  • Contributes to team effort by accomplishing related results as needed.


Qualification

  • Bachelor’s Degree in Business Administration or Marketing or relevant
  • Minimum 10 years’ experience in Sale and Marketing
  • Minimum 7 years in Media, Publisher, Marketing or Event Management
  • Self-starter and good team player
  • Excellent command of the English